Develop a Strategy.

Strategic Market Research is a client-focused company providing professional market research services that are strategic, insightful, and actionable. Our philosophy is simple–Help our clients to identify specific objectives and goals and then provide a solid research plan to achieve them.

Our services include quantitative research, qualitative research, and organizational development. We will often rely on a combination of methodologies to meet objectives. We utilize the latest research tools available for a wide-range of industries. We have experience conducting research among many sectors including healthcare, banking, education, technology, municipalities, product/retail, and non-profit organizations.

Strategic...

Strategic...

We work with clients to develop a research strategy with clear, measurable objectives. By helping clients to exploit assets, we ensure they gain an edge over competitors. By identifying specific areas of improvement, we define obtainable targets.

Insightful...

Insightful...

Insightful marketing begins with a clear understanding of what our clients want to achieve. We help our clients connect to their target audience’s true attitudes and belief systems. By understanding cause and effect relationships consumer behavior can be understood. Employing an empirical approach to research ensures insightful marketing is achieved.

Actionable...

Actionable...

The final product of the research process is the results. Strategic Market Research provides a full graphic report of findings that includes a conclusions and recommendation section that is actionable. In other words, our clients will have specific recommendations that will lead to positive outcomes for their organization. We don’t stop at results; we provide solutions.